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According to the P&G Group, to which Mr Propre belongs, the brand is characterised by four key advantages: more powerful, more economical, more versatile and more environmentally friendly than comparable brands.
Mr Proper is best known for its concentrated all-purpose cleaner, which is more powerful than the leading A-brand on the market and effortlessly removes dirt from any surface. Moreover, the all-purpose cleaner can be used diluted, for example to treat floors.